New regulations to reduce mercury emissions are creating a market for products and services worth hundreds of millions of dollars.

According to Robert McIlvaine, president of the McIlvaine Co., over 25 percent of the states will accelerate the requirement to lower mercury reductions relative to the national Clean Air Mercury Rule. While the national rule does not require a significant investment in control devices until 2015, state requirements would result in over $100 millions being invested in the next three years. By 2010, annual costs for mercury control equipment and services should exceed $400 million.